Hope & Hell
Date
February 6th, 2024
Deliverables
Artwork, digital design, design for print, release strategy, web design & development
Introduction
For the album launch of "Hope & Hell" by Our Hollow, Our Home, we undertook a comprehensive project that encompassed striking artwork, merchandise, and a strategic marketing plan to bring the band's vision to life.
Our team focused on creating impactful designs that encapsulated the album's themes, while ensuring that every element resonated with the band's identity and message.
The brief
The project brief for the "Hope & Hell" album launch for Our Hollow, Our Home demanded a thoughtful integration of design elements that symbolically represented the 'hell' aspect of the album title while aligning with the band's overall aesthetic. The artwork and promotional materials needed to evoke deep emotional resonance, utilising bold colours and striking imagery that conveyed the darker themes explored in the music. Merchandise was to be kept simple yet symbolic, allowing fans to connect with the album's essence without overwhelming them.
The designs had to remain on-brand, ensuring that all elements worked cohesively to enhance the narrative and visual identity of the album, promoting both fan engagement and brand loyalty.

Castaway
Our Hollow, Our Home

Hope & Hell
Our Hollow, Our Home

Burial Season
Our Hollow, Our Home

Veil Walker
Our Hollow, Our Home

Lifeline
Our Hollow, Our Home

Funeral Verse
Our Hollow, Our Home

The Worst In Me
Our Hollow, Our Home

//In Reflection
Our Hollow, Our Home

Grave Warden
Our Hollow, Our Home

Blood Moon
Our Hollow, Our Home
Release strategy
The release strategy we created for the single 'Veil Walker' emphasises a multi-platform approach, leveraging social media teasers, strategic collaborations with band members, and a carefully timed music video launch to maximise audience engagement and anticipation.
Veil Walker T-Shirt
Deathcore T-Shirt
Gasoline Longsleeve
The social assetts
An extensive range of social media assets to coincide with the album release schedule.
We produced a wide range of reels, eye-catching graphics, and engaging stories designed to bring 'Hope & Hell' to life on social media. Here’s a few.













The extras
A custom bass drum design and exclusive t-shirt design for the band’s record label.
Spotify
We produced multiple canvas’ for Spotify to enhance the listening experience by providing captivating visuals that engages audiences and deepens their connection to the music.
Conclusion
Our branding for Our Hollow Our Home's fourth studio album 'Hope & Hell' effectively embodies their unique blend of intense emotion and melodic intricacy, capturing the essence of their artistic vision in the metalcore scene.
Throughout the design process for Our Hollow Our Home's album 'Hope & Hell', our collaboration was defined by a strong partnership and a mutual commitment to authenticity. We meticulously planned an extensive range of assets, from artwork to promotional materials, ensuring that every element reflected the band’s vision and resonated with their distinct sound. The band expressed excitement about the final outcome, appreciating how our combined efforts not only captured their narrative but also enhanced their presence within the competitive music scene.
